| Best Practices
One-Day Intensive Training Workshop
Effective Stakeholder Management:
Building Strong Relationships
If you’re running a customer program
team (or if you’re flying solo), and if this sounds familiar…
- Stakeholders complain that your program isn’t
doing enough
- You complain that stakeholders aren’t using your program’s services
effectively
- Stakeholders cringe when you ask them for
contributions and
referrals
- You cringe because stakeholders continually
bombard you with
ad hoc requests
…then you won’t want to miss the EFFECTIVE STAKHOLDER MANAGEMENT
workshop, a unique Phelon Group Best Practice workshop specifically
designed to equip you with the tools, tactics and strategies you
need to effectively give stakeholders what they need from your
relationship—while you get what you need from them as well.
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| Who: Managers,
senior managers and directors of customer programs
What: One-day intensive
“Effective Stakeholder Management” workshop
Where: 303 Twin Dolphin
Drive Redwood Shores
When: January 16th, 8:30
– 5:00 PST (lunch included)
Cost: $950 per seat; register
10 seats or more at a 10% discount for additional workshops
Reserve your seats today at workshops@phelongroup.com |
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During this intimate, small-group-style workshop, a Phelon Group customer-programs expert will lead a lively
round-table discussion during which you and your peers in the customer programs space will share insights, exchange feedback and tackle current challenges.
We’ll do some sharing as well, as we reveal detailed research findings, data, program frameworks and, more importantly, real-world examples of stakeholder management in successful customer programs.
Our goal? To inspire and equip you to quickly implement a clear, actionable stakeholder management plan—one you’ll develop with 1:1 feedback from a Phelon Group expert during the Workshop.
At the end of our time together, you’ll not only have an individual plan for improving stakeholder management at your organization; you’ll also walk away with:
- A better idea of who your program’s stakeholders really are (you might be surprised)
- The tools you need to assess stakeholder pains, to manage expectations, to plan collaboratively with stakeholders and to communicate with them in a way that prompts action
- A clear sense of your program’s place on the ladder of customer program evolution, barriers to growth and ways to break down those barriers
- A strategic outlook for your program’s future and ways to define, measure and communicate its success
- Copies of presentation materials and a workbook with your individual plan
Space is limited so seats are offered on a first-come, first-served basis.
E-mail
workshops@phelongroup.com
to reserve your place for the Effective Stakeholder Management workshop today!
2007 Workshops Calendar
We offer our workshops during the third week of each month. Best
of all, if there is a topic you’re most interested in, but can’t
attend, we offer the same workshop later in the year.
January 16: Effective Stakeholder Management:
Building Strong Relationships
February 20: Evolving Customer Evidence: Move Beyond the Success Story
March 23: Tuneup Tools: Tackle Your Peskiest
Problem
April 16: Recruitment Strategies: Increase Program
Participation
May 22: Metrics that Matter: How to Tie Your
Metrics to Your Business
June 22: Effective Stakeholder Management: Building
Strong Relationships
July 19: Evolving Customer Evidence: Move Beyond
the Success Story
September 20: Tuneup Tools: Tackle Your Peskiest Problem
October 22: Recruitment Strategies Increase Program Participation
November 13: Metrics that Matter; How to Tie Your Metrics to Your
Business |
