Methodologies for Enabling Change

Net Promoter

The “One Number” that leads to business transformation, increased profitability and growth
Net Promoter promises much and—if it’s done right—delivers. When implemented correctly Net Promoter gives your company an ongoing pulse-check into how your customers feel about you based on one key measurement. And by focusing more on the actions you take—rather than on the measurement itself—you enable business transformation, increased profitability and growth. The Phelon Group’s unique Net Promoter best practice offering is your first step for turning valuable customer insight into action, your first step to breaking through barriers.

 

Voice to Market™

Design a go-to-market strategy with an outside-in/inside-out, 360° view
Just how successful would your next go-to-market strategy be if you could build it upon the requirements and insights of every key audience: customers, prospects, influencers, channel partners, stakeholders? With The Phelon Group’s Voice to Market best practice, now you can. This unique program allows you to capture valuable information from those who, literally, make or break the success of your initiative. Pinpoint the precise areas you need to address to achieve success, gain buy-in from multiple internal parties and, best of all, find that all important sweet spot.

 

Customer Reference & Word-of-Mouth

Proactively create and manage buzz—and break sales barriers—by cultivating customer advocates
What your customers say about you really matters—but you can’t always be there to hear them. Your customer reference program facilitates a form of structured word of mouth that, if cultivated and leveraged correctly, can help you break through sales barriers and create buzz that ultimately drives revenue and growth. The Phelon Group works closely with your program managers and field sales organizations to probe for account successes and articulate wins in ways that promote the organization as a whole.